video creation

Q2 Plan and Create

18.Digital Storytelling

A short story: a Public Service Announcement (PSA) about Internet Safety from Schooltube.


Planning a Digital PSA Story

There are many types of stories and a lot of great online tools for creating them. This Quest focuses on a public service announcement (PSA) that tells a short story. Your story should tell a message and be a call to action to motivate others. Did the example videos you have watched catch your attention?

In Quest 1 you selected a topic. Now it's time to plan it out and create a draft  using an infographic or cartoon.

In Quest 3 you will have a variety of multimedia applications to choose from to create a more media-rich PSA. 

Overview With your partner (or small group) create an infographic or cartoon to pilot your message. Some requirements to remember (or as modified by your teacher)

  1. Take a position with a message (such as don't give your password to a friend, be careful what information you put in a chat room, don't be intimidated by bullying texts...)

  2. Deliver ONE core message that is convincing (supported with facts, images, examples...)

  3. Catch the attention of your intended audience with a clear message

  4. Create a slogan that is memorable and stands out, easy to remember, or uses an image that catches attention

I Can Statements

  • create a PSA Message
  • tell a story that conveys a message and motivates others


1. Check with your teacher about working with a partner or in a small group.

2. Look over this evaluation rubric to help with your planning (PSA_rubric.pdf, PSArubric.doc )

3. Choose a web application below that you will use for this initial draft, and check with your teacher before you start. These do not require any special equipment!

Explore and create your draft PSA with an infographic. The two application choices featured are and popplet.

writecomicsExplore and create your draft PSA using a cartoon application.


4. When done, review it with the PSA rubric, and turn it in as directed by your teacher.

Completing this Quest

When you have turned in your PSA document you are ready to move onto the next Quest.

 Check off this Quest on the 21t4s roadmap 

  I have completed this and am ready for Quest 3

ISTE and Common Core Standards

ISTE Standards•S

3. Knowledge Constructor
a. plan and employ effective research strategies to locate information and other resources for their intellectual or creative pursuits

4. Innovative Designer
a. Know and use a deliberate design process for generating ideas, testing theories, creating innovative artifacts or solving authentic problems

6. Creative Communicator
a. choose the appropriate platforms and tools for meeting the desired objectives of their creation or communication
b. create original works or responsibly repurpose or remix digital resources into new creations
d. publish or present content that customizes the message and medium for their intended audiences

Common Core Standards

CCSS.ELA-Literacy.CCRA.W.4 Produce clear and coherent writing in which the development, organization, and style are appropriate to task, purpose, and audience.

CCSS.ELA-Literacy.CCRA.W.5 Develop and strengthen writing as needed by planning, revising, editing, rewriting, or trying a new approach.

CCSS.ELA-Literacy.CCRA.W.7 Conduct short as well as more sustained research projects based on focused questions, demonstrating understanding of the subject under investigation.